Commerce 2022 Jamb Examination

Personal selling involves direct, face-to-face interaction between a seller and a buyer to make sales.

Packaging improves the appearance of a product and provides protection for it.

Production is not part of the marketing mix; the 4Ps are product, price, promotion, and place.

The marketing concept emphasizes customer satisfaction, seeing the consumer as king.

A contract is a legally binding agreement enforceable in law.

Acceptance is part of contract formation, not a means of discharging a contract.

An agent creates contractual relationships between the principal and third parties.

Controlling ensures actual performance aligns with plans by measuring outcomes and correcting deviations.

A radiophone is external and not typically used for intra-departmental communication.

Promotion of a common language is not part of ECOWAS objectives.