Use Of English 2009 Jamb Examination
Use Of English 2009 Jamb Examination
The passage mentions expressions such as 'consultative selling', 'relationship marketing', and 'value-added selling'. These are not single words or clauses but ideas or principles guiding modern sales strategies.
'Concepts' correctly describes such guiding ideas.
'Words' and 'clauses' refer to linguistic elements, and 'definitions' describe meanings rather than the ideas themselves.
Therefore, 'concepts' best completes the sentence.
'Concepts' correctly describes such guiding ideas.
'Words' and 'clauses' refer to linguistic elements, and 'definitions' describe meanings rather than the ideas themselves.
Therefore, 'concepts' best completes the sentence.
Not clear enough?
Question 92
Choose the best option that best fills the gap 19 above.
The statement shows that salespeople are moving away from traditional 'pushy, hard-selling' methods to more consultative approaches.
'Shifting' accurately conveys the idea of changing direction or focus.
'Emerging' means coming into existence, 'reversing' implies going backward, and 'dangling' is unrelated in this context.
Hence, 'shifting' best fits the context.
'Shifting' accurately conveys the idea of changing direction or focus.
'Emerging' means coming into existence, 'reversing' implies going backward, and 'dangling' is unrelated in this context.
Hence, 'shifting' best fits the context.
Not clear enough?
Question 93
Choose the best option that best fills the gap 20 above.
The passage says that 'Customers ___ has assumed a higher dimension', referring to how customers have become more informed and conscious of their needs.
'Awareness' fits naturally, as it describes customers' growing understanding and concern about products and services.
'Interest' and 'view' are too general, while 'service' does not fit grammatically.
Therefore, 'awareness' is the best choice.
'Awareness' fits naturally, as it describes customers' growing understanding and concern about products and services.
'Interest' and 'view' are too general, while 'service' does not fit grammatically.
Therefore, 'awareness' is the best choice.
Not clear enough?
Question 94
Choose the best option that best fills the gap 21 above.
The passage states that salespeople must give adequate attention to customers to stay in business and possibly be ahead of others.
The phrase 'ahead of competition' is a common business expression meaning to outperform rivals.
'Distribution', 'consumption', and 'production' are unrelated to rivalry or market position.
Thus, 'competition' is the correct answer.
The phrase 'ahead of competition' is a common business expression meaning to outperform rivals.
'Distribution', 'consumption', and 'production' are unrelated to rivalry or market position.
Thus, 'competition' is the correct answer.
Not clear enough?
Question 95
Choose the best option that best fills the gap 22 above.
The sentence explains that what keeps businesses successful is customer commitment and continuous patronage.
'Loyalty' refers to consistent faithfulness or support, which aligns perfectly with maintaining a strong customer base.
'Respect' and 'dignity' relate to esteem, and 'obedience' implies compliance, not faithfulness.
Hence, 'loyalty' best completes the sentence.
'Loyalty' refers to consistent faithfulness or support, which aligns perfectly with maintaining a strong customer base.
'Respect' and 'dignity' relate to esteem, and 'obedience' implies compliance, not faithfulness.
Hence, 'loyalty' best completes the sentence.
Not clear enough?
Question 96
 Choose the best option that best fills the gap 16 above.
The phrase 'come to the ___ that there should be a better approach' collocates naturally with 'realization'.
'Come to the realization' means to become aware or conscious of something, which fits the context of understanding a need for a new sales approach.
'Conclusion' would imply the end of reasoning, but the sentence indicates awareness, not finality.
'Come to the realization' means to become aware or conscious of something, which fits the context of understanding a need for a new sales approach.
'Conclusion' would imply the end of reasoning, but the sentence indicates awareness, not finality.
Not clear enough?
Question 97
Choose the best option that best fills the gap 23 above.
The context describes a marketplace where people desire personal intimacy and excellent service, which suggests awareness and responsiveness to customer needs.
'Sensitive' best fits this meaning, as it implies being responsive and attentive to subtle customer desires.
Other options like 'rowdy' or 'tangible' do not convey this sense of responsiveness.
'Sensitive' best fits this meaning, as it implies being responsive and attentive to subtle customer desires.
Other options like 'rowdy' or 'tangible' do not convey this sense of responsiveness.
Not clear enough?
Question 98
Choose the best option that best fills the gap 24 above.
'Prior knowledge' means having awareness or understanding beforehand, which perfectly fits the idea of a salesperson coming prepared to meet customer needs.
'Full knowledge' is grammatically possible but less idiomatic in this context.
'Prior' therefore best conveys preparedness and anticipation.
'Full knowledge' is grammatically possible but less idiomatic in this context.
'Prior' therefore best conveys preparedness and anticipation.
Not clear enough?
Question 99
Choose the best option that best fills the gap 25 above.
The expression 'ability to ___ the needs of the customer' best matches with 'analyse', which means to examine or study in detail.
This fits the idea of understanding customer needs to make informed decisions.
Other verbs like 'present' or 'discuss' do not fit the collocation naturally in this context.
This fits the idea of understanding customer needs to make informed decisions.
Other verbs like 'present' or 'discuss' do not fit the collocation naturally in this context.